Project. Collaboration. Innovation.

The primary objective of this report is to investigate the psychology of change inherent in the broader acceptance and adoption of modern methods of construction (MMC) within the realm of housing delivery. Understanding the underlying factors that influence this transformation is important in shaping the future of the housing industry.

As the residential construction industry undergoes transformation, it is important to foster trust and faith in compliant modern building techniques that supersede traditional methodologies. By identifying and addressing any potential barriers to acceptance of MMC, the report aims to provide insight from both the construction sector and wider public.

To fulfil these objectives, an in-depth analysis was undertaken, incorporating both quantitative and qualitative approaches. Through semi-structured interviews with construction sector stakeholders two sets of surveys were designed, one for the public and the other for the construction sector. The surveys provided valuable data was gathered from the public and construction industry sector. This dual approach not only ensures the depth of understanding but also provides a holistic view of the challenges, perceptions, and expectations of the construction sector and public towards MMC.

Some of the main findings indicate that in Ireland there is limited experience within the construction sector working on MMC projects, with Category 2 MMC emerging as the most prevalent. Public perception of MMC varies, with positive perceptions around terms like modular house and offsite house contrasting with negative perceptions related to rapid-build house and pre-fabricated house. The factors influencing the publics decision relating to residential property purchase are primarily related to considerations of Location, Price and Quality.

The barriers to wider MMC adoption in the construction industry are identified as a lack of industry knowledge, difficulties changing from traditional construction, and lack of pipeline of MMC. Government involvement is deemed crucial, emphasising the need for guaranteeing project pipeline, supporting public procurement, and showcasing successful MMC projects.